As the leading statewide association for the travel industry in Alaska, the Alaska Travel Industry Association (ATIA), in partnership with the Alaska Tourism Marketing Board (ATMB), is advocating for an Alaska Tourism Improvement District (TID) for funding statewide destination marketing. As we move forward with discussion in Juneau and continued talks within the industry, we are seeking your support. What can you do? It's easy. You can: Sign on as an individual, with your business name or organization. Your information will be listed on AlaskaTIA.org and shared with legislators and other industry members growing momentum around funding for statewide Alaska tourism promotion. Write a letter of su..
June 22nd is National Take Your Dog to Work Day. Caitlin Weaver from YourAlaskaLink.com (www.youralaskalink.com) (ABC/FOX) came by ATIA's office on June 22 to interview Veruca (and a few of the staff) about the importance of National Take Your Dog to Work Day. We think she looks like a star. See the full video here (http://www.youralaskalink.com/news/take-your-dog-to-work-day/article_08bcc574-78c6-11e8-a9d7-0f58601e5ec2.html)! ..
Keeping your finger on the pulse of current traveler trends can be a challenge, especially during prime time visitor season. (http://www.alaskatia.org/LiteratureRetrieve.aspx?ID=140728) How much are leisure travelers spending? What social media platforms are being used most and by whom? And the ever-burning question: how do we gauge the travel behavior differences between Millennials and Baby Boomers? Well, Destination Analysts (http://www.destinationanalysts.com/)' July 2015 edition of "The State of the American Traveler (/LiteratureRetrieve.aspx?ID=140728)" answers all of those questions and more. Check out the full report for all of the facts and figures your business needs to build a profitable mark..
Representative Jason Grenn was interviewed by KTVA about why Alaska needs a Tourism Marketing Program and the benefits of a Tourism Improvement District. KTVA story (http://www.ktva.com/story/37618719/lawmakers-looking-for-ways-to-fund-tourism-marketing) - February 28, 2018..
January 12, 2018, 11:00 AM Call in (http://www.alaskatia.org/news-events/events/detail/tourism-improvement-district-question-answer-session-february-2018) or join ATIA at the Anchorage office for monthly dialogue around the idea of an Alaska tourism improvement district as a model for sustainable funding for statewide tourism marketing. These call in sessions (http://www.alaskatia.org/news-events/events/detail/tourism-improvement-district-question-answer-session-february-2018) are an opportunity for you to ask questions (http://www.alaskatia.org/marketing/tid-frequently-asked-questions), give feedback and join the discussion around the concept of an Alaska TID. Call-in Information: Computer logi..
Tuesday, Governor Walker announced his proposed budget for next fiscal year. Tourism marketing funding and the cruise ship head tax were among the different program reductions as well as revenue generating ideas included in the Governor’s budget information. The tourism marketing program was reduced by 28% with a budget amount of $4.5 million from the general fund. Historically, the travel industry has raised an additional $2.7 million through the sale of cooperative marketing programs. If the budget remains unchanged during the legislative process, this reduced amount will impact the types of cooperative marketing programs available to sell to industry businesses and the revenue amount generated from indu..