|
| News
you can use in this edition: |
| IMPORTANT |
| Join
the ATIA Grassroot Coalition Today |
Calling all Alaskans who enjoy the benefits of a robust travel
industry! Please join the ATIA Grassroot Coalition for 2012 so that
together we can advocate for a $20 million industry-led tourism marketing
program. By providing your contact information the Alaska Travel Industry
Association (ATIA) will be able to match you with your current and future
legislators. When you hear from us it's because your voice is needed to
achieve specific, attainable legislative goals in defense of our industry.
All members of your organization are needed in this important effort.
By joining the ATIA Grassroots Coalition, we ask that you write at
least one letter to your legislators this winter stating the importance of
a strong tourism economy to your family, your business and your Alaskan
employees/colleagues.
Did you join the coalition in past years? Great - please recommit
by renewing your pledge for the 2012 campaign below. Your renewal is
important so that we maintain a current list of motivated advocates.
Thank you for helping to build a stronger Alaska travel industry, for
all Alaskans.
| NEW! |
| 2012
Direct Mail Leads Now Available |
If you want to market directly to pre-qualified Alaska visitors while
they are pre-planning their vacation - this program is for you. Each year
more than 600,000 individual consumers respond to Alaska television,
magazine, internet and direct mail campaigns and request Alaska trip
planning information. These names are captured, sorted and made available
for purchase in your direct marketing efforts.
| NEW! |
| 2012
Email Leads Also Available |
Eliminate printing, postage & handling costs by marketing via
email. Modeled after our popular direct mail leads program, you choose the
criteria that best fit your customers' demographics. Email broadcasts are
scheduled on a first-come, first served basis - plan your campaign
today.
| NEW! |
| 2012
International Tourism Exchange (ITB) Now Available for Registration
|
The Alaska Travel Industry Association invites you to join us at the
"2012 International Tourism Exchange" (ITB) - but hurry, space is
very limited. ITB is the world's largest travel show with over 111,000
trade professionals in attendance. International and German tour
operators, travel agents, and the international press all come to the
Discover America Pavilion in large numbers to learn what is new in the
Alaska market.
ITB is a great fit for Destination Marketing Organizations (CVBs etc)
& Receptive Tour Operators
- Dates: March 7-11, 2012 in Berlin, Germany
- Booth Share Price: $2,500
- Brochure Distribution Price: $250
- Registration Deadline: November 30, 2011
- Click
here to register
| DEADLINE FRIDAY |
| NTA
Opening Breakfast & Alaska Booth Co-sponsorship
|
Promote your business at the Opening Ceremony Breakfast & Alaska
Booth at NTA held December 5-9, 2011 in Las Vegas, NV. The Opening
Ceremony Breakfast will be sponsored by the State of Alaska, December 6 at
8:15 am, and is open to all NTA delegates. Your co-sponsorship supports
increased marketing of Alaska to NTA tour operators in addition to being
able to distribute brochures at the ATIA booth on the floor. Please note
that only those who co-sponsor may distribute brochures from the booth.
- Date: December 5-9, 2011 in Las Vegas, NV
- Price: $500 for ATIA members
- Registration Deadline: October 21, 2011
- Click
here to register
| REMINDER |
| US
Tour Operators Association (USTOA) Breakfast Co-Sponsorship
|
A reminder to USTOA members: You should join ATIA in co-sponsoring the
"Active Member Breakfast" at USTOA at the Marco Island Marriott Beach
Resort, Golf Club and Spa in Marco Island, FL on December 10, 2011. This
co-sponsorship enables your business to have access to 100 tour operators.
Participating co-sponsors will have an opportunity to provide table
centerpieces and donate Alaska product for door prizes.
|
| OTHER
CO-OP PROGRAMS NOW AVAILABLE |
| JOIN US |
| ATIA
Marketing Committee Retreat |
The ATIA Marketing Committee will meet at Land's End Resort in Homer,
November 30 and December 1, 2011. This and all ATIA meetings are open to
the membership and general public. An agenda will be available
approximately one week prior to the meeting.