ATIA Communications and Public Relations Manager

ATIA is seeking a communications and public relations (PR Manager) to nurture a strong industry network among Association members through communications and messaging and increasing awareness of Alaska as a premier traveler destination to potential travelers. The PR Manager will develop and execute effective communication and public relations programs to the membership, media, influencers and travelers.

Alaska Travel Industry Association (ATIA)

Job Location: Anchorage
Application Dates: 17-Apr-2017 to 30-Jun-2017
Contact: Andrea Rayt,  arayt@alaskatia.org
Submission Instructions: Please submit a cover letter, resume and up to two writing samples to ATIA.

Job Details

Qualifications:

A BS/BA degree in public relations/journalism/communications or relevant field and three or more years of progressively responsible experience writing and disseminating information to a variety of audiences. Exceptional writing and editing skills are required. Strong experience in written and oral communications is required as is the ability to work well with industry members, public officials, staff, volunteers, the media and the public. Solid experience with social media, including travel blogs, Facebook, Twitter, Instagram, etc. Knowledge of Alaska’s visitor industry and resource or land management preferred. Good organizational skills with an ability to prioritize and work on numerous projects simultaneously.

Major Activities:

Alaska Tourism Marketing Program (estimated 75 percent of responsibilities)

  • Under the guidance of ATIA’s Vice President, develop and manage communication strategies with the goal of raising awareness of Alaska as a visitor destination.
  • Conduct social media programs for the Alaska tourism marketing program to engage audiences across traditional and new media.
  • Create content for press releases, e-newsletters, websites, etc.
  • Maintain a keen understanding of industry trends affecting travelers and industry and make appropriate recommendations regarding communication strategy, including writing key messages.
  • Manage in-state media inquiries, press events and interview requests. 

 

Alaska Travel Industry Association (25 percent of responsibilities)

  • Develop and manage all public relations and communication strategies with the goal of increasing engagement of business to business networking among members.
  • Develop effective corporate communication strategies.
  • Conduct social media programs for the Association to engage audiences across traditional and new media.
  • Create content for press releases, e-newsletters, websites, annual report, internal communications, etc.
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy, including writing key messages.
  • Manage in-state media inquiries, press events and interview requests.

 

Salary and Position Type:

This is an exempt position and reports to ATIA’s President & CEO


 

14847068_1_Communications and PR manager.pdf


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