Alaska Tourism Shark Tank is based on the reality TV show Shark Tank, where business entrepreneurs try to convince major industry investors – the “sharks”- to help make their dreams turn into successful business ventures.

ATIA is excited to announce we will still be hosting the Fifth Annual “ATIA Tourism Shark Tank”: VIRTUALLY!  ATIA members can apply to present tourism business products or ideas and selected applicants will presnt a live virtual pitch to ATIA’s own Alaska “Sharks” at the 2020 ATIA Virtual Annual Convention on Wednesday, October 7, 2020. Winners could snag cash prizes to help turn their tourism business ideas into reality.

Congratulations to the 2019 Alaska Tourism Shark Tank Winners

Hike Alaska, Anchorage – $5,000 to purchase winter equipment and expand year-round tour opportunities

Salted Roots, Seward – $5,000 to build and market new glass A-frame visitor cabins. Salted Roots also received the fan favorite cash prize, $2,000.

Naaataq Gear, Nome – $2,500 and Alaska Airlines tickets to support marketing a new line of outdoor Naataq jackets at the Alaska Gift and Wholesale Show.

Laing & Co, Anchorage – $2,500 for permitting support to create a new Alaska glacier tunnel tour experience.

Applicants presented their business idea and/or product in person to the ATIA Sharks during the ATIA convention and the Alaska Tourism Sharks provided valuable feedback and guidance on business ideas. Many thanks to our Sharks Dale Wade, Alaska Railroad; Scott Habberstad, Alaska Airlines; and Heather Handyside, GCI.

Thank you to our 2020 Alaska Tourism Shark Tank Sponsor:



New Alaska Cooperative Marketing Opportunities are Now Available

There are a variety of options for your business or organization to leverage Alaska’s national marketing campaign to reach highly qualified potential visitors. See what’s available on the Coop Marketing Programs page.