Alaska Tourism Marketing Update
The Alaska Travel Industry Association (ATIA) Board of Directors will meet on June 3rd in Anchorage at the Hilton Anchorage. The focus of the Board meeting will be to hear staff recommendations on moving forward a tourism marketing plan for 2017 and to discuss the future of tourism marketing funding. The Alaska Tourism Marketing Board (ATMB) meets next on June 7, 2016. The regular legislative session ended with the conference committee adopting tourism marketing funding at $4.5 million. Sales of FY17 cooperative marketing programs, including Vacation Planner ad sales and Alaska Media Road Show, continue to be on hold. ATIA’s sales team has not distributed information about industry ad buys for FY17. Cooperative marketing programs for FY16 are still currently on sale. If you have questions, please contact any of the ATIA sales team.