The Alaska Travel Industry Association promotes growth of the tourism industry, marketing Alaska as a premier tourism destination through the Travel Alaska statewide destination marketing program. We share our beautiful state with the world through inspiring advertising, creative online content and social media, compelling earned media stories, printed materials, and personal interactions with other tourism professionals. It’s this type of comprehensive marketing program that keeps Alaska in the minds of potential travelers, builds brand awareness, identifies high-target potential visitors, provides meaningful materials to support all phases of vacation planning, promotes varied and year-round adventure opportunities, and grows relationships with businesses and partners across the world.
Alaska promises euphoric experiences, wild beauty, a refreshing sense of realness. It is like nothing you’ve ever experienced, yet there’s a comfort and familiarity to it that makes you feel like it’s where you’ve always belonged. Alaska is the home you never knew you had.
The Travel Alaska statewide destination marketing program promotes this experience, inspring potential visitors to come and explore the Last Frontier and make memories to last a lifetime.
Alaska – it’s waiting for you.
NEW: ATIA is currently seeking ATIA members interested in serving on the ATIA 2020-2021 Marketing Committee. The 23-member marketing committee makes recommendations to the ATIA Board of Directors regarding the statewide tourism marketing program. Applications are due Wednesday, October 28, 2020. See the application form for details.
Travel Alaska Slides
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