Board of Directors

The Alaska Travel Industry Association (ATIA) is governed by a member-elected Board of Directors. The ATIA Board of Directors guides the Association’s priorities as the state’s leading nonprofit membership association for the Alaska travel industry. The Board of Directors approves ATIA’s annual budget and takes action on issues important to tourism businesses and partners.

The ATIA Board of Directors is made up of members representing small and large tourism businesses and different sectors of the travel industry. The ATIA Board of Directors is also comprised of regional representatives, including elected directors from the Arctic, Interior, Southwest, Southcentral, and Southeast regions of the state. Directors also are elected to At-Large (statewide) and Outside seats.

Elections are held each September with electronic ballots sent to ATIA members in good standing as of August 31. Election results are announced during ATIA’s Annual Convention in October. Please click here for information on the 2021-22 Board of Directors election.

2020-2021 Board of Directors


Board Chair
Bill Pedlar, Knightly Tours – OUTSIDE (E – exp 21)

Vice Chair
Scott Habberstad, Alaska Airlines – OUTSIDE (E – exp 22)

Secretary/Membership Chair
Craig Jennison, TEMSCO Helicopters – SOUTHEAST (E – exp 23)

Treasurer/Finance Chair
Dave McGlothlin, Holland America Group – OUTSIDE (E – exp 23)

Tourism Policy & Planning Chair
Josh Howes, Premier Alaska Tours – SOUTHCENTRAL (E – exp 21)

Government Relations Co-Chairs
Julie Saupe, Visit Anchorage – SOUTHCENTRAL (E – exp 22)
Holly Johnson, Wings Airways & Taku Glacier Lodge – SOUTHEAST (E – exp 22)

Marketing Chair:
Colleen Stephens, Stan Stephens Glacier & Wildlife Cruises – AT-LARGE (E – exp 21)

Immediate Past Chair
Dan Oberlatz, Alaska Alpine Adventures, LLC – SOUTHWEST (E – exp 22)

ATIA President & CEO
Sarah Leonard, EX-OFFICIO


Adriel Butler, Borealis Base Camp – SOUTHCENTRAL (E – exp 23)
Dan Rough, Holland America Line – OUTSIDE (E – exp 22)
Scott McCrea, Explore Fairbanks – INTERIOR (E – exp 21)
Elizabeth Hall, John Hall’s Alaska Cruises & Tours – AT-LARGE (E – exp 23)
Emily Edenshaw, Alaska Native Heritage Center – AT-LARGE (E – exp 23)
John Binkley, Riverboat Discovery – AT-LARGE (E – exp 22)
Kory Eberhardt, A Taste of Alaska Lodge – INTERIOR (E – exp 23)
Matt Atkinson, Northern Alaska Tour Company – ARCTIC (E – exp 23)
Patti Mackey, Ketchikan Visitors Bureau – SOUTHEAST (E – exp 21)
Tennelle Peterson Wise, Grande Denali LLC – INTERIOR (E – exp 22)


Lalanya Downs, Cruise Line Industry Association – Alaska (B – exp 21)
Camille Ferguson, Sitka Tribe of Alaska (B – exp 21)
Dennis McDonnell, Alaska Coach Tours (B – exp 21)
Thomas Stark, Wells Fargo (B – exp 21)


Lt. Gov. Kevin Meyer, State of Alaska

*E = Member-Elected 

**B = Board Elected


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